Case studies: See Our best Work In Action

At Revamp, our case studies don’t just tell stories, they show results. Each study breaks down:

  • 🧩 The client problem or growth challenge

  • 🛠️ The strategy and tactics we implemented

  • 📈 The measurable outcomes that followed

These aren’t hypothetical models, they’re real-world client wins, mapped clearly and concisely. Our focus is always on transparency, clarity, and impact.

Sustainable growth doesn’t happen by luck. It’s built through focus, iteration, and the courage to do things differently.

33% increase in qualified leads at 5% lower cost per lead

A colorful digital marketing performance dashboard showing metrics such as cost, conversions, cost per conversion, and conversion rate with upward and downward trend indicators.

The Challenge

This client on the verge of shutting down. Google Ads wasn’t performing. Conversions were drying up. Tracking was broken. The CRM was capturing just 15% of GCLIDs—and offline leads weren’t even making it back into Google.

What We Did

We fixed GCLID tracking (from 15% to 90% capture) and setup enhanced conversions for leads, paused duplicate ads, cleaned up poor keywords, and added negatives to cut waste. We then shifted to Target CPA bidding and made qualified offline leads the primary conversion so Google could optimize toward actual sales—not just form fills.

-5.48%
Lower cost per lead

Industry
B2C Lead Gen

+33%
Increase in qualified leads

+40%
higher conversion rate

The Result

Once the campaigns stabilized around our new setup, we saw a 33% increase in qualified leads, 40% higher conversion rates, while slightly decreasing cost per lead by 5.48%.

Google advertising logo with a yellow bar, a blue bar, and a green circle.

518% More Signups at 75% Lower CPA in 90 Days

A colorful digital marketing performance dashboard showing metrics: Cost $10,996.24 with an increase of $3,850.90, Conversions 680.00 with an increase of 570.00, Cost per conversion $16.17 with a decrease of $48.79, Conversion rate 16.70% with an increase of 13.61%.

The Challenge

This was a true zero-to-one build. This client was brand new to paid search with no historical data, no conversion tracking, and no existing strategy. Their goal? Drive qualified signups and accelerate progress toward a $3M ARR milestone in support of a Series A fundraising round. But with limited budget and a wide range of audiences use cases, the stakes were high, and wasted spend wasn’t an option.

What We Did

We built everything from the ground up—starting with full-funnel conversion tracking ensuring every step in the lead to sale journey was tracked. From there, we conducted deep keyword research to isolate the highest-intent, highest-volume queries across dozens of use cases and job roles that the client’s product served.


Our campaign structure prioritized exact-match targeting, tightly themed ad groups, and tailored ad copy to ensure efficiency from day one. We also assisted in crafting high converting landing pages to ensure high conversion rates.

+518%
Increase in signups

+441%
higher conversion rate

-75%
Lower CPA

Industry
B2C SaaS

The Result

→ 518% increase in signups
→ 75% decrease in CPA
→ 441% lift in conversion rate
→ Clear visibility into the highest-performing search themes, informing future copy tests and product positioning

Most importantly, we helped close a significant gap toward their $3M ARR goal—giving the team renewed confidence and momentum ahead of their next funding milestone.

Google Ads logo with a yellow and blue stylized 'A' and a green circle.

$6mm in revenue driven at a 9x ROAS

Screenshot of an online marketing dashboard showing campaign performance data, including active and paused campaigns, spend amounts, conversions, ROAS, order value, CPA, and click-through and view-through conversions for a period from June 29, 2023, to July 28, 2025.

The Challenge

This home décor brand had strong product-market fit but lacked a proven paid strategy on Pinterest. They wanted to find a new channel outside of Meta to generate profitable growth. Their in-platform data was unreliable, creative testing felt scattered, and the team wasn’t sure how to scale efficiently without sacrificing ROAS. They knew their target audience was on Pinterest but wanted experts to scale their account.

What We Did

We rebuilt their Pinterest strategy from the ground up:

  • Clean Data Foundation: Implemented Conversion API, enhanced match, and verified merchant status to restore measurement accuracy.

  • Simplified Campaign Structure: Consolidated campaigns by objective and product category—eliminating unnecessary segmentation to improve learning and scale.

  • Smart Targeting: Leaned into broad open targeting and automatic bidding, allowing the algorithm to optimize performance while reducing manual complexity.

  • Creative Testing at Scale: Identified top-performing ad formats through testing (static lifestyle images > video), then doubled down.

  • Catalog Campaigns: Used Shopping ads for both prospecting and retargeting—focusing on top sellers, high-margin products, and timely promos.

  • Custom Reporting: Built automated reporting views to surface long-term trends and guide seasonal pivots.

$4,287
average order value

Industry
Ecomm | Home Decor

$6MM
revenue driven

8.84x
average ROAS

The Result

📌 Over $6M attributed revenue on 1DC
📌 8.84x ROAS
📌 $4,287 AOV

The client now has full confidence in Pinterest as a profitable customer acquisition channel.

Red and white Pinterest logo with the letter 'P' in the center.

122% surge in monthly revenue y/y

A table displaying marketing metrics, including spend, total ROAS, total CPA, total conversions, total order value, CVR, and AOV for different campaigns, with a total row at the bottom.

Before

A spreadsheet displaying marketing metrics such as spend, total ROAS, total CPA, total conversions, total order value, CVR, and AOV for various campaigns with overall totals at the bottom.

After

The Challenge

This home decor brand had hit a performance plateau on Pinterest. With a bold goal to double annual revenue while staying profitable, they needed a smarter testing strategy to make sense of their large SKU catalog and abundant creative assets. Despite operating in a top-performing category, they weren’t sure how to unlock growth.

What We Did

We restructured the Pinterest account into a leaner, more efficient campaign setup to streamline budget allocation and performance tracking. From there, we scaled spend into the historical top-performing creatives, primarily UGC-style short-form videos repurposed from TikTok.

Next, we audited the full product catalog to prioritize high-performing SKUs and improve ad relevance. This enabled the successful launch of a dynamic prospecting campaign, designed to surface the most valuable products to high-intent shoppers.

132%
more avg. monthly purchase volume

Industry
Ecomm | Home Decor

122%
increase in avg. monthly revenue

The Result

Average Monthly revenue grew from $46K → $102K

Average monthly purchase volume scaled from 319 → 740

Maintained strong ROAS while ultimately helping them achieve their north star goal of doubling annual revenue

Red and white Pinterest logo with the letter 'P' in the center.